The future of breweries: from non-alcoholic beverages to automated brewing processes

The brewing industry is facing an exciting transformation. Consumers and markets are constantly changing, and with them the preferences and expectations of what is on offer. One notable trend is the increasing demand for non-alcoholic beverages. More and more people are consciously opting for a healthier lifestyle and therefore prefer alternatives to alcoholic beverages. This change presents breweries with new challenges, but also offers exciting opportunities to develop innovative products and tap into new markets.

Automation in the brewing industry is increasing in parallel with changes in consumer habits. Modern technologies make it possible to make the brewing process more efficient and precise. From controlling the fermentation temperature to filling the bottles - automation helps to ensure product quality and optimize production at the same time. This not only leads to a higher consistency and quality of the beers, but also to a reduction in production costs, which ultimately benefits both producers and consumers.

Another important aspect is sustainability. Many breweries are increasingly focusing on environmentally friendly production processes and raw materials in order to minimize their ecological footprint. This includes, for example, the use of renewable energy, the reduction of water consumption and the implementation of recycling programs. Such measures are not only good for the environment, but can also improve the brand image and attract new, environmentally conscious customers.

These topics and many more are discussed at the Swiss Brewery Association's annual training day. This event brings together industry partners and brewery employees to share the latest trends and developments. It is a great opportunity to share knowledge, develop new ideas and prepare for the future. Experts from various fields will offer presentations and workshops that provide valuable insights and practical tips for implementing new technologies and strategies in daily brewing practice.

We look forward to welcoming you to this event and shaping the future of the brewing industry together. Cheers! 🍻